Meet the CEO
CEO and Managing Director North America Operations
Sal Yosufy is the Managing Director of Beautiful Zan Products Line. Sal has been a vital member of the executive leadership team at our parent company, Innovative Technology Products Corp (ITCP). He played an imperative part on creating two additional lines, Beautiful Zan and Mama’s Healthy Babies. His 20 years of experience in executive leadership, business development and strategic marketing roles have been paramount to successes of our lines. Sal tirelessly focuses on the quality control and the development process of our products. With his educational background in engineering from New York Institute of Technology, he brings crucial knowledge to our brand development process. His unique multicultural perspective has been essential to ITCP in becoming the leading producer of FDA approved health conscious silicone products around the world. Being a busy parent himself, he understands and strives to provide only the safest, the finest quality and the most affordable products to our customers and their entire families.